The attorneys at Heekin Law are experienced and knowledgeable in many types of business disputes and represent both plaintiffs and defendants. A common cause of action raised in business litigation is a violation of Florida’s Deceptive and Unfair Trade Practices Act, which is typically referred to as “FDUTPA”.
As a commercial and business law attorney law firm, we know that great ideas and efficient marketing strategies may make a business stand out, but what really allows a business to rise above its competition and thrive is the effective handling of its day-to-day business law issues it may face. From entity selection, contract formation to dispute resolution for all parties concerned, having an available and proven, cost-effective legal resource is essential in today’s business environment.
FDUTPA is intended to protect consumers from anyone who engages in unfair methods of competition or deceptive practice in any trade or commerce. A FDUTPA claim is commonly raised by consumers against businesses or by one business against another business. FDUTPA claims can be very complex and the statute and case law set forth the elements necessary to prove a cause of action under FDUTPA and the potential remedies for a FDUTPA violation, including the issuance of an injunction and/or damages. FDUTPA claims are also commonly brought because the statute provides a successful litigant with the right to recover attorneys’ fees.
As with most causes of action, there is a strict time limit for bringing a cause of action under FDUTPA. Specifically, the statute of limitation for bringing a FDUTPA claim is four (4) years from the date of the event giving rise to the FDUTPA claim. Therefore, if you believe that there has been a violation of FDUTPA, you should seek legal advice as soon as possible.
The reason to choose Heekin Law is simple. We routinely prosecute and defend FDUTPA claims. Therefore, we know the intricacies involved in prosecuting these types of claims and we can provide the legal advice necessary to evaluate the potential success of a FDUTPA claim.
As with other business disputes, Heekin Law believes in a team approach to complex civil matters to ensure that no stone is unturned. Our philosophy is and always will be that two heads are better than one. We are able to provide this service at a price that is below many of our competitors.
If you or your business have suffered a loss due to an unfair business practice conducted by another party, you should seek immediate legal advice. Our team is comprised of knowledgeable FDUTPA lawyers ready to investigate your claims and ready to aggressively prosecute and defend your rights. Contact us for a free consultation.
Our attorneys offer a wide array of Real Estate, Business, and Estate Planning Services to ensure you receive quality legal representation at an affordable price. Contact us and we’ll message you back within 24 hours. No matter the issue, we can help!
We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside of it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers), both for Windows and for MAC users.
Despite our very best efforts to allow anybody to adjust the website to their needs, there may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to